NARS 2026 CLEANSING OIL PRODUCT SHOOT

NARS 2026 CLEANSING OIL PRODUCT SHOOT

CAMPAIGN

受 BARON&BARON 委托,SIXSIX STUDIO 为 NARS 全新 Light Reflecting Cleansing Oil 流光美肌卸妆液完成产品视觉的创意与制作。作为 NARS 推出的首款卸妆油,产品主打微米小分子液态磁铁质地,并融合山茶花籽油、椰子油与维生素 E 等养肤成分。

视觉从产品成分与使用感受出发,将山茶花、椰子与水感材质融入画面,通过轻盈的构成、通透的质感与克制的留白,呈现产品的流动感与洁净感,让产品本身成为视觉焦点。

Commissioned by BARON&BARON, SIXSIX STUDIO created and produced the product visuals for NARS’ new Light Reflecting Cleansing Oil. As NARS’ first cleansing oil, the formula features a micro-molecular “liquid magnet” texture, enriched with camellia seed oil, coconut oil, and vitamin E.

Inspired by the product’s ingredients and sensorial experience, the visuals bring together camellia, coconut, and water-like textures. Light compositions, translucent surfaces, and restrained negative space create a clean, weightless visual language that keeps the product at the center.

NARS 2026 CLEANSING OIL PRODUCT SHOOT

SPECIAL THANKS TO NARS GLOBAL

Creative and production in collaberation with Baron&Baron: SIXSIX STUDIO

DIRECTOR: Jon Gourlay

Production: 介于制作

Photographer: PERCOCET

Executive Producer: 张洁云(介于制作)

Line Producer: 小莫、AJ、佩莉(介于制作)

Art Director: 达亭

Art Assistant: 嘉瑶

Material designer: 潘康、Lam

Gaffer: 顾国强

Assistant Camera: S72 LOC

Retouch: BOP STUDIO